12 ways you can influence culture

You make decisions every day that contribute to the development of your company’s culture. Here are 12 ways to ensure that your company’s actions are aligned with the culture you want to create. Values – This is the place to start. Values guide the way for what you want your culture to be. Define each value by listing specific behaviors thatContinue reading “12 ways you can influence culture”

Media Relations: Getting Senior Leaders to Talk

It’s natural for senior leaders to clam up when faced with a Risk Communication situation. Here are some tips to help them open up. 1) Know the Concerns After you’ve identified who will influence the decision to communicate, understand that what’s going through his/her mind at that moment. Denial is a natural human reaction duringContinue reading “Media Relations: Getting Senior Leaders to Talk”

10 Tips to Begin Establishing a Culture of Performance

Is financial success important for your business? Of course, it is.  That’s “business.” I submit to you that the long-term financial success of your business lies within your ability to influence culture. A Culture of Performance is built over time.  It’s essential to have a strong foundation and then to build from there. You build yourContinue reading “10 Tips to Begin Establishing a Culture of Performance”

What is the winning combination?

When you blend effective marketing with effective leadership, you have the winning combination for business success — no matter how you define success. A taste of what you’ll find here: creating a culture of performance tips for working with the media communicating change to your employees how to create a crisis comm quick start guide conflictContinue reading “What is the winning combination?”